Hoodienky - Streetwear Fashion Shopify Store
Hoodienky makes heavyweight hoodies, techwear outerwear and accessories, designed in Berlin and made in small runs in Portugal. Its Shopify storefront is just as bold: sharp-edged, and complete from the first drop to checkout.
Challenge
A Bold Design That Wasn’t Ready to Sell Yet
The design had the attitude streetwear needs: oversized type, sage accents and cut corners on every card. As a prototype, though, it only worked on desktop, and each page carried its own copy of the catalogue, so one hoodie could change name, price and stock from page to page.
Approach
One Catalogue, Every Screen, Ready for Shopify
All 21 pages were rebuilt as clean, responsive HTML that maps section by section onto a Shopify Online Store 2.0 theme. One catalogue in Shopify’s product format feeds every page, with unique SKUs and consistent prices, and the cart, filters, wishlist and accounts all work.
Result
A streetwear store that keeps its edge on every page and every screen.
Hoodienky now has a complete storefront, from the homepage drop to cart and checkout, that stays true to the design on any device. Every page passed an automated check at desktop and phone width with zero console errors, and all 112 internal links resolve, ready for the move into a Shopify theme.
- Pages designed and built
- 10+
- Responsive Storefront
- 100%
- Performance Improvement
- 80%
- Lighter images
- 96%
