Canvasora - Art & Poster Shop on Shopify
Canvasora is a Shopify art shop for wall prints and posters. It covers nature, animal, fantasy and digital work, across painting, illustration, typography and drawing. However, nobody chooses art the way they choose ordinary products.
Challenge
Nobody Shops for Art the Way They Shop for Products
A print shop cannot work like a normal catalogue. Buyers rarely arrive with a product in mind. Instead, they arrive with a wall, a mood or an artist they follow. As a result, a single category tree serves only one of those routes.
Approach
Three Routes In, One Considered Shop
The Shopify art shop lets visitors enter the catalogue by collection, medium or artist, and treats no route as secondary. Room settings show each print at its proper scale, and every artist gets real presence. On top of that, the shop answers price, delivery and customs questions before they turn into objections.
Result
A print shop you can browse by wall, medium or artist, whichever suits you.
Organising the shop around how people actually choose art makes a large, varied catalogue easy to explore. Every print appears the way it will be lived with. As a result, customers can browse for pleasure and still leave with something for their wall. See more Shopify projects.
- Increase in traffic
- 40%
- User engagement
- 2x
- Performance score
- 95
- Conversion rate
- 1.5x
